First name, surname | Anna Nagl |
Teaching and research focus | - Digital Transformation and Digital Business Models - Artificial Intelligence - Business Plan and Startup Management - Strategic and Marketing Management - Empirical Research |
Academic Degrees | - Since 1998: Professor at Aalen University, Germany
- 1997: Dr. rer. pol.: University of Freiburg im Breisgau, Germany
- 1992: Diplom-Betriebswirt (FH) (Business Administration): University of Reutlingen, Germany
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Function | - Since 2011: Director of the Competence Center for innovative Business Models
- Since 2007: Dean of Studies Masters degree program M.Sc. Vision Science and Business
- Since 1998: Professor at Aalen University
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Job Qualification | 1992-1997: Management Consultant: Management of complex interdisciplinary projects |
Research | - Head of the "AI Factory SME research project: AI-assisted marketplace for regionally generated renewable sources of electricity (RES-E) based on dynamic pricing models (AI-REN marketplace) at Aalen University; Project duration: 2023-2024
- Head of the "Innovative research project: Citizen Energy Transition”, Funded through the Ministry of Science, Research and the Arts (MWK), Baden-Württemberg, Funding Code Kap. 1403 Titelgruppe 75; Project duration: 2020-2022
- Head of the joint research project at Aalen University: "AA-MOBIL", Funded through the Federal Ministry of Education and Research (BMBF), Project duration Phase 1: 2020
- Head of the joint research project: "Business models for electromobility with locally produced green electricity with the aim of a low-carbon individual transport in medium-sized cities and rural areas", Funded through the Federal Ministry of Education and Research (BMBF) , Project duration: 2016-2019
- Head of the research project: "Innovative project: Business Models GREEN OSTALB"; Project duration: 2013-2015
- Head of the research project: "Innovative project: Energy for Future Mobility"; Project duration 2011-2013
- Member of the Baden-Württemberg Center for Applied Research (BW-CAR)
- Member of the selection committee for the implementation of the state funding program to strengthen the universities of applied sciences in doctoral proced
- ures by promoting co-operative (individual) doctorates (HAW-Prom)
- Reviewer u. a. as part of the German Federal Ministry of Education and Research (BMBF) program for research at Universities of Applied Sciences with companies
- Member of the working group "Innovative Teaching Projects" of the study commission for University Didactics of the Ministry of Science, Research and the Arts (MWK) of the German State of Baden-Wuerttemberg
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Knowledge transfer | Consulting Assignments & Scientific Publications https://www.hs-aalen.de/en/users/143/seiten/veroffentlichungen Books (in German): - "Digitale Geschäftsmodelle erfolgreich realisieren (successfully implement digital business models)". 2021. Springer Gabler. Wiesbaden. Germany. Authors: Dr. Karlheinz Bozem and Prof. Dr. Anna Nagl
- "Der Businessplan (the business plan)". 2020 at Springer Gabler, Wiesbaden, Germany. Author: Prof. Dr. Anna Nagl
- Numerous other book projects f. e.
- Editor 3rd ed., "How do I find my successor - guide for family enterprises" (2019) at Springer Gabler Wiesbaden, Germany.
- and 2nd ed. "The Marketing Plan" at Vahlen Munich, Germany.
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