Top rating for Faculty of Management and Business Science in U-Ranking 2022/2023

Imagine, after your Bachelor’s you could…

…engage in teams with ambitious members like you are

…work scientifically on current business issues

…broaden your understanding and capabilities in relevant marketing and sales issues

Sounds good? Then come to Aalen and join the M.A. International Marketing and Sales (MIM)!

MIM is a scientific master program, which addresses current issues of business and equips the students to enter the managerial track in the field of marketing and sales and beyond. Therefore, a wide range of subjects are incorporated, covering current challenges and opportunities of the business world such as digitization. The lectures are characterized by project-based work in small groups and are given in English language. At MIM you can expect an interactive teaching style.

Dual Degree

University Aalen   University Clermont-Ferrand

Scientific Masters Program

Faculty members have worked and have been trained at the best firms and universities of the world

Top Ranking

Top rating for Faculty of Management and Business Science in U-Ranking 2022/2023


Die Revolution der Generativen KI im Handel und Fast-Moving Consumer Goods-Sektor Forscher der Hochschule Aalen veröffentlicht ein Whitepaper zum Status Quo von GenKI im Handel

Th, 04. April 2024 Prof. Dr. Peter Gentsch beleuchtet in seinem neuesten Whitepaper den Status Quo von generativer Künstlicher Intelligenz (GenKI) in der Handelsbranche und im Fast-Moving Consumer Goods (FMCG)-Sektor. Dabei stellt er auch die zentralen Anwendungsfelder vor und zeigt die Chancen und Herausforderungen auf.

Connected to the futureAalen University is celebrating its 60th anniversary

Students today | © Aalen University

Mo, 27. March 2023 On April 1st, 1963, lectures at the State Engineering School in Aalen officially started with 32 students. Over the past 60 years, the training center for young engineers has developed into a research talent factory with five faculties, about 70 courses and over 5,000 students. With the motto ”60 years – connected to the future“, Aalen University of Applied Sciences is celebrating its milestone birthday this year.

Würth MasterClasses 2021 - start of registrationFree online lectures by Würth experts exclusively for Bachelor's and Master's students

Die Fachvorträge der Würth MasterClasses finden am 25. und 26. Februar 2021 online statt.

Wednesday, 20.01.2021 → At the Würth MasterClasses 2021, experts will pass on their knowledge exclusively to you. The free online lectures are aimed at all students who want to gain insights into Würth. In total, there will be eight digital MasterClasses spread over two days on a wide range of topics such as entrepreneurship, sustainability, logistics, crisis management, digitalization, sales, change management and research & development.

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Mon, Thur 09:00am-11:30am
Tue, Wed 09:00am-11:30am
Fri 09:00am-12:00pm

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