Subject areas

Economy | Management

Start smart. Lead with responsibility.
Degree programmes in Management, Sustainability and Digital Transformation.

Zwei Studierende arbeiten gemeinsam an einem Laptop, in dem modernen Hochschulgebäude für Wirtschaft und Internationales (WIN).

Study programs
Central Student Advisory Service
Start Your Journey
What do students say?
Your career prospects
Upcoming events

Do you want to get started in a medium-sized company, think internationally, or run a business? Then unlock your potential with a practical bachelor's or master's degree programme and combine economic thinking with strategic action.

Study programs

Economy | Management

Business Development (Product Management & Start-up Management) (M.A.)

3 semester (Full time)

Closing date: 20. March 2026

Business Psychology and Sustainability (M.Sc.)

3 semester (Full time)

Closing date: 15. June 2026

Business Sustainability and Leadership (M.Sc.)

3 semester (Full time)

Closing date: 20. March 2026

Financial Management (M.Sc.)

3 semester (Full time)

Closing date: 20. March 2026

Leadership in Industrial Sales and Technology (M.Eng.)

3 semester (Full time)

Closing date: 20. March 2026

Marketing and Artificial Intelligence (M.A.)

3 semester (Full time)

Closing date: 15. March 2026

Small Businesses Management (M.A.)

3 semester (Full time)

Closing date: 9. October 2026

Central Student Advisory Service

Do you have questions about studying or need further assistance? Then book an online appointment with our Central Student Advisory Service.

Book an appointment

Application process

Discover Campus

Portrait von Mona Kleefeld, Studentin, Wirtschaftspsychologie

Mona Kleefeld

Business Psychology

I am studying at Aalen University of Applied Sciences because I find the combination of economy, business and psychology exciting and I am learning to have a better understanding of people and their behavior in a professional context.

Portrait von Christoph Schwarz, Student, Wirtschaftsinformatik

Christoph Schwarz

Business Informatics

The program offers me the opportunity to further develop my skills and work on exciting projects. It also allows me to combine my passions for programming and business processes. This is the ideal way to prepare myself for a career at the interface between IT and business.

Your career prospects

Possible job areas:

Corporate development and strategy
Marketing, Sales and digital business models
Personnel, Human Resources (department) and organizational development
Finance and corporate management
Sustainability and transformation management
Market and consumer analysis
Start-ups, innovation and SME management
Business-related legal and compliance areas

The fields mentioned above show typical fields of employment - depending on your major and personal interests, there are numerous other perspectives.

Upcoming events

Soccer: economic factor or social glue?

17:00 bis 20:00 Uhr

Welcome Day and first semester welcome

08:00 bis 14:00 Uhr

Information event for working professionals - Bachelor's and Masters (Graduate Campus of Aalen University of Applied Sciences)

18:00 bis 19:30 Uhr

Check Your Facts - taking a stand against disinformation and propaganda: how to protect our open, democratic society

18:30 bis 20:00 Uhr

The job as a TV reporter - reality construction and the power of images

18:30 bis 20:00 Uhr

10th Long Night of Project Work: academic research and writing with AI (allg. building)

17:30 bis 22:00 Uhr

OPEN CAMPUS

11:00 bis 17:00 Uhr

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Artificial Intelligence & Computer Science Bachelor Artificial Intelligence & Data Science