Overview of publications Publications
1557 publications found
Tobias Gentner, Johannes Breitenbach, Ricardo Büttner
2022
"What's it really worth?" A meta-analysis of customer-perceived relationship value in B2B markets
Ingmar Geiger, David Naacke
Further informationIngmar Geiger, Lena Bischoff, Thilo Vogler
Further informationDiana Wiechmann, Christopher Reichstein, Ralf-Christian Härting, Joerg Bueechl, Michael Pressl
Further informationRolf Weiber, Michael Kleinaltenkamp, Ingmar Geiger ISBN: 978-3-17-036298-7,
Patrick Ulrich, Alice Timmermann, Vanessa Frank
Further informationPatrick Ulrich, Robert Rieg
Patrick Ulrich, Felix Stockert ISBN: 9786177309214,
Further informationPatrick Ulrich, Jasmina Metzger ISBN: 9786177309214,
Further informationPatrick Ulrich, Gerold Frick
Further information